The rhomb transformation

Long lasting businesses are well grounded into an everlasting truth. This story starts at the nicely inwrought and freshly painted gates of the Moldovan householders and is entirely thought for Rusnac - the oldest name on the drinking water and soft drinks market in Moldova. Today it possess one of most technologically advanced production lines in Europe, a quality laboratory and a great team of over 600 people engaged in several projects.

The identity we have designed for them is built on a simple geometrical form, such as the rhomb, which generates a complex and precise technological system and synchronises perfectly a great number of issues and processes that take place all at the same time in a business of such class.

Designer: Veronica Belous
Account manager: Constantin Salagor