They say an image is worth a hundred words, we wanted to go the other way arround. We've developed a system that would generate an infinity of images out of just a few words. The identity was designed for a consultancy agency specialized in working with creative enterpreneurs. As the name sugests, the mission of the agency is to offer support in the process of reinventing the businesses facing a crisis period. The possibilities of development are infinite and self-generated, even in a limited medium such as the typeface we used for our project.
Even if the identity was never implemented, it was a nice working experience we've enjoyed.