Republic of Moldova – Guest of Honour at Bookfest

Together with our colleagues from COR, our creative industries association, we went to the Ministry of Culture to find an answer to one question: how should the stand of the Republic of Moldova, guest of honour at Bookfest in Bucharest, look?

We set out to bring a piece of Moldova into the heart of Romania’s biggest book fair. With calm, with simplicity, with a bit of self-irony, and with gratitude for who we truly are.

That’s why we signed everything with “Te cuprind. Republica Moldova”. Literally “I embrace you”, it’s a warm farewell that’s very much our own. Our brothers and sisters in Romania recognise it instantly: that’s how someone from Moldova speaks.

Time was short, so we put the book Bagatele by Glebus Sainciuc on the table. It was no longer alone: it already came with animations, posters and postcards. We started work right away, together with Atelier Mihai Stamati. Like a piece for four hands, the stand took shape in parallel, both as architecture and as image.